Picture This is one of the foremost collectors of posters, photography, antique books and maps in the world.
Goals
Develop an eCommerce website for Picture This to showcase and sell their collection of posters, photography, antique books, and maps
Implement Search Engine Optimization (SEO) strategies to improve the website's visibility in search engine results
Transform Picture This' business from predominantly brick-and-mortar to an online platform for customers to browse and purchase products
Maximize customer engagement through the website and enable online transactions
Solutions
Hodfords developed an eCommerce website for Picture This, incorporating features such as product galleries, shopping cart functionality, and secure online payment processing
Implemented effective SEO strategies, including keyword research, on-page optimization, and link building, to improve the website's organic search rankings and increase visibility in search results
Conducted regular website updates and improvements to ensure it stays at the forefront of digital transformation, including optimizing for mobile devices and integrating with social media platforms
Implemented customer engagement tools such as personalized product recommendations, live chat support, and user-friendly navigation to enhance the overall user experience
Results Achieved
Picture This successfully transformed from a predominantly brick-and-mortar business to a thriving online platform with increased sales and customer engagement.
The website's organic search rankings improved significantly, resulting in higher visibility in search results and increased organic traffic.
The website's user-friendly interface and enhanced customer engagement tools led to improved customer satisfaction and repeat purchases.
The website's seamless integration with online payment processing systems resulted in increased online transactions and revenue growth.
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